Uses And Gratification

P.I.E.S

Personal identity

Waterloo Road

         Personal identity is where the viewer relates to the characters in a passive way within the program.

      i have chosen 'Waterloo Road' as i can relate to the characters as they are based students within a school. this is easy to relate as they are the same age and similar as I'm in college.

      i believe the cultivation theory as the show is a long running so the drama what happens within the show